Students' take-home assignment: Census kits

Anyone tempted to ignore the 2010 Census will have a tough time doing it — especially if they have kids in school. The government has launched Census in Schools, an all-out campaign targeting superintendents, principals, teachers, students and, indirectly, parents, as schools open across the nation this month and next. The message: The Census is coming and here's why everyone should care. The goal is to send posters, teaching guides, maps and lesson plans to every school in the nation, Puerto Rico and U.S. island territories to encourage everyone to participate in the national count. The materials will land in more than 118,000 schools and reach 56 million students. "It's great to reach the children because children are such strong voices in their homes," says Renee Jefferson-Copeland, chief of the Census schools program. "In households that are linguistically isolated, they can express the information to their parents." Between January and March, the Census Bureau will help plan a week of Census education in schools. During Census Week, teachers will devote 15 minutes every day for five days to the topic by discussing such things as civic participation, confidentiality or geography. Beginning in mid-March, more than 120 million Census questionnaires will be delivered to residential addresses. The Census Bureau is partnering with Sesame Street to extend the 2010 Census message to preschoolers and adult caregivers. Under consideration: Using Sesame Street characters on Census materials and having characters participate in school events and public service announcements...USAToday