Consumer goods giant Procter & Gamble faces pressure from environmentalists to clean up its act.
More than 150 groups are pushing the maker of Charmin toiler paper and Bounty paper towels to use recycled materials in its products. Currently, neither of those products uses recycled paper, and about one-third of it is sourced from Canada's boreal forest — a large swath of virgin forest that rings the Arctic Circle and acts as a critical check on climate change.
"It's just unacceptable that a company like P&G is making toilet paper, a product that is used for seconds and flushed, from virgin pulp," said Shelley Vinyard, boreal corporate campaign manager for the Natural Resources Defense Council and one of several dozen protesters at P&G's annual shareholders meeting in Cincinnati, Ohio, on Tuesday. The NRDC likens Canada's vast forests to "the Amazon of North." Replacing just half of P&G's virgin pulp usage with recycled content "would dwarf the company's current climate commitments," the NRDC said in a letter to the company that was co-signed by 150 other activist groups.
P&G offers a simple reason for not using recycled wood pulp: It doesn't make for good toilet paper.
"Have you tried recycled toilet paper yourself?" a P&G spokeswoman asked CBS MoneyWatch who also pointed to Charmin as a superior product. "I promise you'll enjoy it much more," she said...MORE
We have a theme song for this post, and as I'm sure you guessed, its the Charlie Walker classic recording of Don't Squeeze My Sharmon.
https://youtu.be/a4uR9RHo9cw
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