Sunday, March 08, 2020

Lee Pitts: Rock Stars

We live in a galaxy of superstars. Change your sex, write a tell-all-book, be 16 years old and lecture old fogies about how the world will end in 12 years because of farting cows, or “go viral” with your dog playing boogie woogie on the piano and you’ll gain instant worldwide recognition.
Every industry has its own rock stars, people who are universally admired and worshipped either for their accomplishments, or who are simply famous because they are famous. Colin Kaepernick made $20 million and a name for himself simply by taking a knee.
We are no different. If you go to a cattlemen’s convention you can tell who the rock stars are by how long their name tag is. It seems every group is using these three inch by five inch colorful cards that are strung together indicating all the achievements of the person dragging around the plastic biography. A card is added for every committee the person is on, every office they’ve ever held, the awards they’ve been given and the speeches they’ll deliver. You know you are really in the presence of a rock star if they kick the bottom of their name tag when they walk.
University professors, breed association officials, purebred breeders, veterinarians who work for huge drug companies, champion auctioneers, economists, farm advisors and sustainability salesmen are all examples of rock stars in our business. Cowboy poets like Baxter and Waddie are idolized while many other ranchers think Allan Savory is a messiah or celestial being.
The rock stars in my universe are a little less famous. Take the man who hauled my cattle for 20 years. Ed wore a small oval name tag like a janitor or a mechanic who worked for the Ford dealership might wear. He spent much of his adulthood driving a cattle truck to all the local dairies that used to dominate the landscape in my neighborhood. When the dairies all disappeared Ed made the transition to hauling beef cattle. It was an easy switch because Ed was the only driver who could get his truck and trailer even remotely close to the loading chutes that were made to load out bobtail trucks. As the son of a trucker and heavy equipment operator I marveled at the tricks Ed used to get close to 100 year old loading chutes that would turn to dust if you hit them very hard. Like the time he drove over a round, four inch thick wooden fence post in line with his trailer’s wheels so the trailer sort of fell off the post four inches closer to the loading chute.


No comments: